Medium Difficulty

Q) #1: It’s difficult enough for bands to find promoters in a given region, and extremely time consuming to actually reach out, not knowing whether a promoter is effective or not. For promoters, it is difficult to sift through thousands of emails finding bands that are going to be worth the effort of promoting. Even if a band’s music on their myspace page sounds good, it’s difficult to judge whether or not they put on a good show. How can we organize information to allow bands and promoters who don’t know each other to more easily connect and plan shows, tours, etc… and optimize the process?

Q) #2: I notice my cat often likes to watch movies with my girlfriend and I. After a few minutes he gets bored and starts gnawing on something. Is it because his attention span is not long enough or because the media we engage with simple doesn’t interest him? Could a media experience be created that would engage the attention of a cat?

Q) #3: How do L.A. fans judge a band’s myspace page? Does a potential fan base his/her opinion entirely on the sound of the music, or do other factors count such as: # of song plays, # of profile views, # of song plays today, nature of comments left on comment board, etc… The results of this qualitative research would help bands optimize their myspace pages, and allow a more effective marketing plan to be shaped.